Yayın Detay


  • Title : The Effect Of Virtual Experiential Marketing On More Payment Intention And Complaint Intention

  • First Author :

  • Authors : -Hale ÇOLAKOĞLU-- Nilay KÖLEOĞLU

  • Keywords : Virtual Experiential Marketing, Behavioral Intetions, Factor Analysis, Resression Analysis

  • Basic Area :

  • Page Id : 175-191

  • Rank Id : 03

  • Year : 2018

  • Volume : 4

  • DOI : 10.31576/smryj.53

  • Yayına Git