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Abstract


Sustainability In Businesses: An Investigation On Industrial Sector Businesses

Businesses must demonstrate progress that will enable them to survive the greatest intent. For this, businesses need to achieve sustainability that expresses their harmony with the environment. Businesses should address their corporate sustainability in a holistic approach and implement them on environmental, social and economic footprints. The basic theme of the research; is to demonstrate how businesses embed the social, environmental and economic layers of sustainability into their business practices, internal and external communications. Semi-structured interviews with the managers of Filli Boya, Korozo and Exitcom in the industrial sector were conducted and the findings were interpreted in the context of the corporate sustainability model of Signitzer and Prexl



Keywords
Communication, Sustainability, Corporate Sustainability, Businesses



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